Initiative: Future-Fit Business Benchmark

This page is for public discussions and work related to the Future-Fit Business Benchmark - see for more information, or watch the original introductory 3 minute video below.  

The Future-Fit Business Benchmark is a free tool to guide companies and investors to create value for themselves and society, now and in the future. 

>>Various ways for members individually and as organizations to get involved - see website.  

A Future-Fit Society will protect the possibility that humans and other life can flourish on Earth forever. But currently, our economy is not fit for purpose. We are disrupting and degrading Earth's natural processes and depleting the resources which humanity and all other life depends upon. The basic needs of billions of people around the world are not being met, while the gap between the haves and the have-nots grows. Business has the power to address theses challenges, but today's markets are doing little to encourage, recognise and reward bold actions. 

The UN's Sustainable Development Goals offer a shared vision of success: a global response to humanity's biggest challenges, and a call for rapid and radical collective action. 

The Future-Fit Business Benchmark is a free business tool designed to guide real progress toward a flourishing future - and make the SDGs a reality.

Watch the Crash Course to learn more about Future-Fit's methodology and how it can be used by companies, investors and advisors to transform how they create value - for themselves and society as a whole. 

A longer, more recent video brings you right up to date and goes deeper on Vimeo here.

Contact members Dr. Bob Willard and Dr. Geoff Kendall via our Linkedin group for more information.